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For ISPs and telecom operators
Casual games for ISPs that you own, for your app, your customer portal or your TV app. You buy each game once, host it on your own servers and offer it to subscribers with no per-subscriber monthly fee. Buy several in one order and get a discount.
In the subscriber's home
The games open in your ISP app, your customer portal or on the TV. Subscribers pick one and play right away, with nothing to download and no new account.






Value-added services (VAS) are the apps and services an ISP bundles with an internet plan, such as streaming, e-books, courses or antivirus. In Brazil they are called SVA. A games VAS puts games inside the experience your subscribers already use.
Today, much of what is sold as a "gaming VAS" is lag-reduction software, gaming content or cloud gaming. This is something else: complete casual games, made by our studio, that run in the browser on any device.
They suit the whole family: cards, words, soccer, board games and puzzles, not only people who call themselves gamers.
They run on any phone, computer or smart TV with a browser, with nothing to install.
They are light: static files that need neither high bandwidth nor a graphics card, unlike cloud gaming. They also work on basic plans and rural networks.
They carry your brand: the license allows white label, so subscribers see your ISP.
There is no per-subscriber monthly fee: the license is perpetual, and the cost does not grow as your subscriber base grows.
In your ISP app, in a games area opened through an in-app screen (webview).
In your customer portal, on a page for logged-in customers only.
In an entertainment portal of your own, next to your other value-added services.
In your TV app, if it can open web pages.
In every case, access is controlled by your app or your customer portal, which already know who is a subscriber. The games do not need a database server.
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| Per-subscriber monthly fee | Cloud gaming | Polar Games templates | |
|---|---|---|---|
| How you pay | A fee per subscriber, every month | Monthly subscription | Once per game |
| When your base grows | The cost grows with it | Depends on the contract | The cost stays the same |
| What the subscriber needs | Depends on the service | Fast internet and a good device | Any browser |
| Your brand | Depends on the contract | Depends on the contract | Allowed by the license |
| Source code | Not included | Not included | Included, readable |
Comparison by model, not by company. In Brazil, industry press reported cloud gaming offered by large operators at R$ 20 to R$ 40 per month to the subscriber. Each provider's terms change; always check the contract.
Buy the games in the marketplace, swap in your brand by following the manual and upload the game folder to your server.
Choose the gamesYour ISP's brand, a monthly tournament, a game themed on your region: tell us what you need and we will send a quote with scope, price and timeline.
Request a quote
1Play the demos and build a selection for your audience.
2One payment per game, with a discount when you buy several in one order.
3Change the name, logo and colours with the manual, or ask us to do it.
4Upload the game folder and link it from your app or customer portal.
Yes. It is a service delivered to subscribers, who open and use it in your app, customer portal or TV app. As with any VAS, the tax treatment is set by your accountant.
Yes. The games can live in your app, your customer portal or a portal of your own, and subscribers play at no extra charge.
No. The games sit inside your app or customer portal, which already control who has access. There is no connection to the ISP's management system.
The editions featured here include no ad SDK and no online leaderboard, and progress is saved in the player's own browser. Each item page lists what comes in the package.
You receive an invoice for the purchase. How the VAS appears on your own invoices is a decision for your accountant. We do not promise any tax reduction, and the rules can change, as with the tax reform in Brazil.
You host the files on your own servers. The license is perpetual, and each purchase includes a period of support and updates, shown on the item page.
Talk to us. Distribution to other companies is handled case by case.
Yes, as custom work. Tell us what you need and we will send a quote with scope, price and timeline.
Longer answers on the blog.
GuideValue-Added Services (VAS) in Telecom: A Guide for ISPs
GuideValue-Added Services (SVA) and Tax in Brazil for ISPs
GuideCloud Gaming vs HTML5 Games: What ISPs Should Offer
GuidePer-subscriber VAS vs perpetual licence: comparing cost
GuideHow to increase ARPU at your ISP with games as VAS
GuideAdd Games to Your App: Run an HTML5 Game Inside a WebView
GuideHTML5 Games for Mobile Operators: Portals, Billing and Source Code
GuideHow to Add HTML5 Games to a Company Website
Games for the whole family, with your brand, in the app they already use. Start with the demos or talk to us.
From Brazil to the world
License a ready HTML5 game, with source code, for your website, app or brand.
Tell us who the game is for and where it will run. We answer by email, and custom work always gets its own quote.